A seat belt safety campaign has been launched in Minnesota recently and according to nationwide news sources, the University of Minnesota engineering professors and students who have dedicated their time to research auto safety demonstrated the importance of seat belt use by comparing the impact of an unbelted accident to a free fall from a tall building.
According to the news articles mentioning this research, professors have demonstrated in a recent seat belt enforcement effort that in three years, over 370 people were killed in unbelted crashes in Minnesota alone and that if drivers were able to understand what could happen if they’re ejected from a crashing vehicle and how much more violent an accident can be to unbelted passengers, this number could decrease significantly. To illustrate how terribly fatal an unbelted accident can be, a free falling billboard theme was designed to demonstrate the point of view of a person who would be falling from buildings of varying heights.
In one of the TV ads produced in cooperation with the University of Minnesota and the Department of Public Safety, the narrator states that if you’re in an accident while driving at about 60 miles per hour and you’re not wearing your seat belt, it would be like free falling from 12 stories high and a fatality would be imminent.
Hopefully, this effort will breed more proactive campaigns across the United States and more drivers will learn the terrible consequences driving without their seat belts on can entail. I encourage drivers in California to keep it in mind that safety should be their number one priority. Engage in a safe driving experience and buckle your seat belts at all times.